Food and Beverage
Coalition Food and Beverage is an expressive, chef-driven restaurant serving up American cuisine and craft cocktails in Downtown Alpharetta. With construction underway, R.O. Hospitality partnered with Nimble. to develop an urban restaurant brand that “leaves the suburban backyard grill behind.”
Designing a custom word mark and an industrial palette, we built a flexible system for Coalition complete with playful secondary stamp marks for added versatility. From custom type design and modern pairings to stylized photography, we created an arsenal to serve various marketing needs. Through custom website design and development management, we built a platform with coded reservation and gift card processing capabilities. Progressing physical brand extensions, we designed adult and kid’s menus, matchbooks, comment cards, coasters and to-go cups. With environmental graphics and interior signage ready to go, Nimble. continued to work as an active right hand to the Coalition team through their grand opening soirée and beyond.